Psychology of Colour
One of the things that has always been important to me is COLOUR.
When I started working on Primrose’s Kitchen 6 years ago I would wear the brightest jumpers and scarves I could find as I always found colour so uplifting and energizing, something that was important during dark winters in deepest Dorset.
I even had some scarves made in India in every colour of the chakras so I could wear what resonated with me that day.
You only have to look at my boxes of cereals and my beetroot muesli to know it is important in my life!
I am convinced colour has a huge impact on our lives but most importantly that we can play an active role in changing how we feel using the power of colour.
How we feel personally about individual colours is often rooted in our own experiences and our culture so one persons interpretation and effect from colour can be different to another’s.
Generally though the rule of thumb is that warm colours like red, yellow and orange are the fieriest and produce feelings of warmth and often aggression.
Cool colours like green and blue can be more calming in effect and in extremes make you “feel blue” with a tendency towards depression
The effect of blue for reducing aggression is being used successfully in Japan.
Blue lights are being used in street lights to reduce street crime in Japan. They have noticed a 9% reduction in crime.
In a similar way black is viewed as a colour associated with death in a lot of cultures or something negative.
A study was conducted in pub med on whether the shirt of a player during football and hockey matches had an effect on the outcome.
“On those occasions when a team switched from nonblack to black uniforms, the switch was accompanied by an immediate increase in penalties”
So if you want to use colour for your benefit instead of being unconsciously triggered by it get to know your colours.
Red is a colour of heat, activity and passion. It is associated with love and strong emotions.
It is said to increase muscle tone as it increases blood flow and adrenaline in the body. It increases blood pressure.
It is an optimistic colour.
When we think of orange we think of citrus fruits and sunsets. It is not aggressive like red but it is a stimulating colour, raising the vibrations, increasing creativity and overcoming tiredness.
It strengthens the lungs, pancreas and spleen and is used in treatment of depression and stimulates appetite.
Yellow is the colour of the sun and resonates with the solar plexus where we get our sense of self worth and confidence.
Yellow frees us from our fears and promotes creativity and light and optimism, which stimulates, activates and frees from fear. It promotes concentration and inspires us to communicate and absorb information.
It supports the respiratory organs most of all, helping us to breath in life and pump oxygen round our body.
Whilst the expression green with envy is well known green does have other qualities.
It symbolizes balance and is associated with nature. It soothes and relaxes tired nervous systems.
It is a good balancer to the effects of red. It is a very healing colour and hence why we feel so much better when we spend time in nature.
Blue is cooling. It slows down heart rates, soothes and encourages peaceful rest. Blue is a basic colour.
It is associated with wisdom, nobility and spirituality.
Too much blue in the system can be balanced out by red.
A mixture of blue and red it is also associated with the qualities of these two colours combined and makes it a colour of mystery.
White is a colour associated with purity and innocence.
It is also a symbol of divinity and new beginnings.
It creates a feeling of lightness and space.
I encourage you to experiment with the healing effects of colour in your life and feel the difference.